I like to create art that makes me feel good, and to me a piece is a success when a viewer tells me it made them feel good too!
Someone once commented on my art and said it is like watching a campfire. I loved that! I thought yes, that is my goal, for the viewer to be able to step in and enjoy, just like a campfire.
Having a big sale, on-site celebrity, or other event? Be sure to announce it so everybody knows and gets excited about it.